Key Findings
Search volume data across five major consumer categories is flashing a divergence signal that historically precedes sector rotation in equity markets. The gap between travel-related search acceleration and discretionary retail deceleration has reached levels last seen in Q3 2022, when a 14% sector rotation unfolded over six weeks.
What the Data Shows
Paradox Intelligence tracks normalized search velocity across 40+ consumer categories on a rolling 30-day basis. As of March 21, 2026:
- Travel & Hospitality: +38% YoY search volume, accelerating for the fourth consecutive week
- Discre